Sun. Jun 4th, 2023

Verdict: Are you dreaming of becoming an Instagram influencer with thousands of followers, and earning a fortune from your posts? You may have heard of the magical number “10k followers” and wondered if it’s the key to making big bucks on Instagram.

Well, here’s the truth: Instagram doesn’t pay you for having 10k followers, but having a large following can certainly open up opportunities for monetization. If your contents are great, and you’re having good engagement on your post, you can get paid on Instagram through sponsored posts.

The rule of thumb for sponsored post is 10 dollars per 1k Followers. Which means you can get paid up to $100 or more per single sponsored post in Instagram, which to me is not pretty bad.

This blog post, therefore explore the possibilities of getting paid on Instagram, the factors that affect your earning potential, and the best practices for building a strong following.

How much does IG pay for 10k followers
How much does IG pay for 10k followers
Pricing for influencers post

10k Instagram followers is a milestone, and it falls under the category of micro influencers, which means you can get paid up to $100 or more per sponsored posts.

Discover, How to quickly get 10,000 followers on Instagram: I shared 3 proven approaches that works here.

How much Instagram Pays Influencers With 10k Followers


If you’re wondering how much Instagram pays for 10k followers, you’re not alone. Many aspiring Instagram influencers believe that reaching 10k followers is the key to earning big bucks on the platform.

However, the truth is that Instagram doesn’t pay you for having a certain number of followers. Nevertheless, the possibility of making thousands of dollars with 10k followers on Instagram is very feasible.

And as a matter of fact I have seen Instagram accounts with more than 50k followers earning peanut money. This shows that you getting paid on Instagram is a function of your marketing efforts and not majorly on the number of followers you have.

Read Also: How much does 1M Instagram followers account worth – A brief overview

So, if you’re hoping to make money on Instagram, what can you do?

The good news is that having a large following on Instagram can open up a world of opportunities for monetization. Here are some of the ways you can turn your Instagram account into a revenue-generating machine:

Sponsored Posts

Sponsored posts are one of the most common ways that influencers monetize their Instagram accounts. Essentially, a sponsored post is a paid advertisement in which you promote a product or service to your followers.

Brands typically pay influencers based on their reach and engagement rate. The more followers you have, the more money you can potentially earn from sponsored posts.
However, keep in mind that not all brands will be willing to work with influencers who only have 10k followers. Many brands require influencers to have a minimum of 50k or even 100k followers to be considered for sponsored posts.

So, while having 10k followers is a good start, it’s not necessarily enough to guarantee you sponsored post opportunities.

Affiliate Marketing

Affiliate marketing is another popular way to make money on Instagram. Essentially, you promote a product to your followers using a special tracking link. When someone clicks on the link and makes a purchase, you earn a commission on the sale.
Affiliate marketing can be a great way to monetize your Instagram account because you don’t need a massive following to get started.

In fact, many influencers with smaller followings have been able to earn a significant income through affiliate marketing.

Brand Collaborations

Another way to monetize your Instagram account is through brand collaborations. This is when you partner with a brand to create content together.

For example, you might create a series of Instagram posts featuring a new product line or collaborate with a brand on an Instagram Live event.
Brand collaborations can be a great way to earn money and increase your visibility on the platform.

However, keep in mind that brands will typically only want to work with influencers who align with their brand values and have a large and engaged following.

Discover: The Top 6 ways to make money on Instagram

Factors that Affect Your Earning Potential

While having a large following on Instagram can certainly increase your earning potential, it’s not the only factor that matters. Here are some other factors that can affect how much money you can earn from your Instagram account:

Engagement Rate

Engagement rate refers to the percentage of your followers who engage with your content. This includes likes, comments, and shares. Brands typically look for influencers with a high engagement rate, as this indicates that their followers are genuinely interested in their content.


Your niche can also affect your earning potential. Some niches, such as beauty and fashion, are more popular with brands and tend to have a higher earning potential.

However, even if you’re in a niche that’s not as popular, you can still earn money through affiliate marketing and other monetization methods.

Audience Demographics

Finally, your audience demographics can also affect your earning potential. Brands are often looking to target specific demographics, such as millennials or moms.

If your audience matches the demographics that a brand is looking to target, you may be able to earn more money from sponsored posts and other collaborations.

Best Practices for Building a Strong Following

If you’re hoping to monetize your Instagram account, building a strong following is key. Here are some best practices to keep in mind:

Post Consistently

Posting consistently is essential if you want to grow your Instagram following. Ideally, you should aim to post at least once a day, but if that’s not possible, try to post at least a few times a week. Consistent posting will keep your followers engaged and help attract new followers to your account.

Use Hashtags

Hashtags are a great way to increase the visibility of your posts and attract new followers. When you use hashtags, your posts will appear in search results for those keywords, making it easier for people to discover your account. Aim to use a mix of popular and niche-specific hashtags to reach a wider audience.

Discover: do you know that you can earn as much as $1000 or more with a 50k Instagram followers. Here’s a detailed report of how much you can expect to earn with 50k Instagram followers, and how to build your follow and more.

Engage with Your Followers

Engaging with your followers is key to building a strong following on Instagram. Respond to comments on your posts, like and comment on other users’ posts, and use Instagram Stories to connect with your followers on a more personal level.

When you engage with your followers, you build a sense of community around your account, which can help increase loyalty and engagement.

Collaborate with Other Influencers

Collaborating with other influencers in your niche can be a great way to grow your following and increase your visibility on the platform. Reach out to other influencers and propose a collaboration that benefits both of your audiences. For example, you could do a joint Instagram Live or create a series of posts that promote each other’s accounts.

Use Instagram Ads

If you’re willing to invest some money into growing your following, Instagram ads can be an effective way to reach new users. Instagram ads allow you to target specific audiences and promote your posts to users who are likely to be interested in your content.

While Instagram ads can be expensive, they can also be a great way to quickly grow your following and increase your visibility on the platform.


In conclusion, while Instagram doesn’t pay you for having 10k followers, having a large and engaged following can open up many opportunities for monetization.

By following these best practices for building a strong following, you can increase your earning potential and turn your Instagram account into a revenue-generating machine.

Remember, building a following on Instagram takes time and effort, but with persistence and dedication, you can achieve your goals and succeed as an Instagram influencer.

Loader image

Instagram does not pay users for their followers. However, having 5k followers on Instagram can open up opportunities for monetization, such as sponsored posts, affiliate marketing, and other collaborations.

Having 10k followers on Instagram is a significant milestone because it allows you to access Instagram's swipe-up feature in your stories, which can help drive traffic to your website or other platforms. It also opens up more opportunities for collaborations and monetization strategies.

There is no set number of followers required to start making money on Instagram. However, most brands and companies tend to look for influencers with at least 10k followers to partner with. The key to making money on Instagram is to have an engaged and loyal following that trusts your recommendations and content.

Instagram has not officially disclosed the exact number of followers required to get verified, but having a large following does not necessarily guarantee verification. To be eligible for verification, your account must meet Instagram's criteria for authenticity, uniqueness, completeness, and notability.

Instagram does not pay users directly for their likes. However, having a high engagement rate (likes, comments, shares) can help attract more brands and opportunities for monetization.

Instagram does not pay users directly for their followers. However, the number of followers you have can impact your earning potential through sponsored posts and collaborations.

Instagram does not pay users directly for their content. Most monetization strategies on Instagram involve sponsored posts, affiliate marketing, collaborations, and other partnerships with brands and companies. Payment for these opportunities is typically negotiated directly with the brand and can come in the form of a flat fee or commission-based on performance metrics.